About Us

Electronic Health Records. Reimagined.

We’re bringing “freedom of choice” back to a space that’s been dominated by consolidation and dated technology. Innova is a faster, easier and more powerful approach to EHR that helps rehab providers build a stronger clinical practice. Built by therapy professionals… for therapy professionals, this cloud-based, full stack EHR system features a simplified interface, easier navigation and more intuitive workflow, for a more user-focused experience. This revolutionary platform is currently configured for Skilled Nursing Therapy, but will soon offer seamless operation in multiple therapy settings including Assisted Living, Independant Living, Home Health and Virtual Therapy.

Full API Integration with Leading SNF EHR Systems

Innova’s Intelligent Clinical Ops curreently provides full API integration with Matrix Care, and PointClickCare (Q1 2025).

Our Way

It’s Not Just an EHR System, It’s a Movement.

We want to energize and enrich the lives of our team
members and client-partners by creating “powerfully
simple” digital health care technologies in a dynamic and
rewarding culture that enables people to reach their highest
potential.

Create a user-focused EHR solution that makes it easier and
more efficient to achieve clinical excellence throughout the
patient’s journey

Transform the way providers and their patients interact with
digital health technology by delivering simple, yet powerful
solutions that drive superior efficiencies and better patient
care.

Leadership Team

LuisMontes

Luis Montes

Founder and Chief Executive Officer

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Deb Buenaflor

Vice President of Product

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Marcelo Labardini

Vice President of Engineering

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Jules Pedigree

Vice President Client Services

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junaid_alam

Junaid Alam

Director of Engineering

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judy.elmore

Judy Elmore

Vice President of Regulatory Affairs

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tony

Tony Taylor

Vice President of Marketing

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Luis Montes

Founder and Chief Executive Officer

I started my career in healthcare as a Physical Therapist who, like many others, had a desire to have an impact on patient care. Years later, as healthcare’s inefficiencies and bureaucracy became increasingly apparent, I began to look toward technology as a viable solution. Since then, I’ve embarked on a personal mission to improve the clinical experience for both patients and providers through innovation and technology.

Over the years, I founded several therapy and health IT companies, and worked in others as an executive leader. The scope of my career has covered a wide range of settings from skilled nursing and home health to outpatient therapy, as well as health IT and medical devices.

On the provider side, I founded and operated an outpatient therapy company that grew into multiple metropolitan areas. Later, as an executive for a large therapy provider, I expanded the company’s outpatient therapy services into several senior living communities and started a home therapy division that broadened its footprint into multiple states.

Enamored with its medical technology and evidence-based clinical programs, I eventually joined ACP, where I helped grow the company to more than 6,500 skilled nursing facilities throughout the U.S. Some years later, I founded PatientDox, an innovative HIPPA compliant e-signature platform serving home health. My last executive role prior to Innova Health was with Casamba, one of the industry’s largest EHR software providers in SNF therapy, where I was Sr. VP of Strategic Partnerships and VP of Product.

After Casamba was acquired, I began to think about how EHR systems could be further evolved and improved to better serve therapists and their patients. With that inspiration, Innova Health was founded around a clear purpose – to deliver a simpler, more powerful EHR solution.

In my free time, I love adventures with my wife and son, working out, and reading books of all kinds. Soccer (well…football) runs deep in my DNA, and I love anything that relates to this beautiful sport. My young son recently shifted his allegiance from soccer to tennis, and Nerf Gun battles, but like any good parent, I remain hopeful that he will eventually find his way back to the light.

About Us

Vice President of Product

I began my professional career in the finance world, where I eventually became a business systems analyst – a position that offered a solid overview of business and its key growth levers. It was in this role that I discovered an interest in technology and how it could turn mundane information into actionable data. With this realization, I dove deeper into technology and parlayed it into several roles in IT Management in subsequent years.

At the time, there was no defined career path for a “Product Manager,” so I worked in a variety of leadership roles critical to that discipline, including client engagement, business development, technical oversight, and operational management. Combined with a lifelong interest in sports and health, these roles and experiences led to a personal “why” that continues to fuel my career: “to be a strategic leader in the development of SaaS healthcare solutions that positively impact patient care.”

My most recent position in this capacity was with Focura, a SaaS based healthcare workflow solution serving Home Health, Hospice, Rehabilitative Therapy and Infusion services, where I was VP Solutions and earlier, as VP Strategy and Innovation. In these roles, I was responsible for the company’s strategic vision, identification of new growth opportunities and the product solutions necessary to successfully leverage them.

Over the years, my experience with SaaS based healthcare technologies provided an important insight – that we haven’t yet cracked the code for a streamlined EHR solution that answers the needs of both clinicians and patients. Patient data is still piecemealed through various EHR channels and the administrative burden on clinicians due to dated, unintuitive technology is still significant. This is what attracted me to Innova Health – the opportunity to build a more progressive solution that addresses many of those challenges, and join an emerging culture that’s galvanized around that important goal.

Outside the office, I enjoy traveling to different places with my family, but I’m equally happy in my hometown of Jacksonville, Florida where you’ll usually find me in a local gym cheering a little too loudly for my boys’ basketball teams.

About Us

Vice President of Engineering

My interest in healthcare reaches beyond my professional life. It’s an integral part of my family heritage, which has included doctors, pharmacists and other medical professionals spanning more than four generations. You could Say, healthcare truly is in my blood. It continues to influence my professional interests, but on a broader level it’s also transformed my view of the world and the potential technology holds to make medical care more cost efficient and more accessible to the world.

My role at Innova Health is a step toward that overarching inspiration… creating a fulfilling intersection between my family history and the development of meaningful healthcare solutions.

Prior to Innova, I was with Forward, a fintech company pursuing the rapidly changing world of payment solutions. Earlier, I was Principal Platform Engineer with Parsley Health for over 4 years. With Parsley, I was proud to be part of an organization that helped consumers connect their root cause illnesses with skilled clinicians and Physicians to resolve a variety of chronic health conditions.

After achieving dual degrees in Biochemistry and Computer Science, I was fortunate to start my career with IBM, where I spent 10 years learning from the industry icons who built Silicon Valley… one microchip at a time. Armed with that foundational expertise, I spent the next 10 years with a variety of fledging start-ups, where I became something of a platform design mercenary, dropped in to problem-solve and devise the innovations necessary to build highly scalable technology platforms.

I’m an insatiable technologist at heart, and an enthusiastic mentor who thrives on building the teams and culture behind successful tech enterprises. My enthusiasm isn’t confined to technology alone, however. I’m a passionate adventurer who cherishes the opportunity to unplug and reconnect with nature, whether its hiking in the awe-inspiring South American Andes or under 60 feet underwater, exploring the exotic marine environments of Curacao. Wet or dry, I enjoy measured risk, whether it’s an outdoor journey, or an exciting new start up like Innova health.

About Us

Vice President Client Services

I caught the healthcare tech bug 15 years ago as Director of Operations for the largest non-profit human services provider in Western Massachusetts.  I was tasked with the implementation of a new Electronic Medical Records system in over 30 facilities and ensuring regulatory compliance. It was fascinating to see the emerging efficiencies of this new technology, and moreover the impact of data-driven decision making and how it could positively influence patient outcomes. I was hooked.

After several rewarding years in this role, my career path took an unexpected turn after meeting my husband, relocating to Brooklyn, NY and having two amazing girls. When the dust settled, my professional life was reignited with SigmaCare, an Electronic Medical Records start-up for Long-Term Care. As the Director of Implementation Services, I had the distinct satisfaction of expanding my leadership responsibilities, while delighting clients with a growing, and very focused support team.

With the valuable lessons and insights gathered at SigmaCare, I held several consulting roles in different sectors, but ultimately found my way back to healthcare technology as Chief of Staff with Reliable Health Systems. One of my greatest accomplishments in this position was creating a more synergistic bridge between Client Services and Software Development – which resulted in a superior product and enhanced service for clients. And then came Innova Health.

If you’ve ever been house hunting, there’s an unmistakable feeling when you discover the right one, you just know… it’s going to be your next “home.” That’s how I felt when I met the team at Innova. I’m energized to be part of a young organization that’s committed to a superior user experience and the innovations necessary to enhance patient care. In my role as Vice President, Professional Services, my initial focus is to create a best-in-class onboarding process that will impress our client-partners… just as much as the platform itself.

When I’m not focused on accomplishing that mission-critical goal, you’ll find me enjoying the sights around Prospect Park, cheering for the Mets at Citi Field with my husband Rob and our girls Olivia and Ellie… or crushing the hearts of any poor souls brave enough to battle me in a game of ping pong.

About Us

Director of Engineering

At just fourteen, I was introduced to “GW Basic” programming along with a simple challenge… “if you can learn this language, the rest will come easy.” I took it to heart and began coding with earnest. Two years later, I became a certified web developer and was soon able to design any kind of website. In time, that interest led to a path in Computer Science. During my university years, I published research in IEEE’s on the gamification of healthcare as an educational tool. I also spent hours developing mobile games, web AI applications, and AI chatbots. I absolutely loved the ability to create something… from nothing.

After graduating, I became fascinated with start-ups, which led to a position with Liveling, a Swedish start-up that was later acquired by Shoppable Videos. I moved on to other opportunities leading teams of varying sizes with three additional software start- ups. This included Seebiz, a sales portal and networking platform. Later, I was with Venrup, an on-demand software development firm. Then I happened to cross paths with Innova Health.

After accepting a leadership position, I quickly developed a personal connection to Innova along with my professional role. Contrasting many companies, we spend time together as a team… but have bonded as a family. Currently, I lead the company’s Development Team in Lahore, Pakistan where we’ve rallied around a common purpose – to build a product clinicians love! It’s been incredibly rewarding to see that vision realized after 3 years of hard work… and a lot of late nights.

On the home front, I have four siblings, three of whom are doctors. I was the lone wolf who chose a different path, but couldn’t be happier with the decision. What’s made me even happier, is marrying my new wife Aiza, and despite the worn metaphor… she truly does “complete me.”

I enjoy travel, photography, collecting watches and reading about everything from self-help and philosophy, to the unknown realms of the cosmos. I feel deeply connected with nature and have learned that it always finds a balance – even in the most chaotic circumstances. That notion inspires my work and personal life… to be laser-focused on my goals and aspirations, but also to remain happy and content in life, regardless of the outcome.

About Us

Vice President of Regulatory Affairs

With a career that’s spanned the Hospital, Pharmacy, Therapy, Home Health, and Long-Term Care arenas, I’ve discovered that I’m a devoted clinician, with an enthusiastic passion for technology. Over the years, it’s been my dream to help create the tools clinicians need to achieve both patient goals and operational metrics. With years of experience as a “user” of multiple software systems, I’m happy to have found a home with Innova – where my knowledge is focused on developing a more user-friendly experience.

My career began as a registered Pharmacist with Mease Hospital where I implemented a variety of clinical programs. I was soon recruited away by a tech company developing solutions for Hospital ancillary programs, such as pharmacy and lab. After several years and many frequent flier miles, I onboarded hospital data systems in over 300 Hospitals around the country. Later I worked with a national Home Care Pharmacy provider.

Most recently I was with Covenant Care’s Executive Leadership Team, a national Long Term Care organization with divisions in Home Health, Pharmacy, Therapy services, and Skilled Nursing. With this opportunity, I gained a deeper understanding of all aspects related to senior care. With a growing appreciation for the challenges in each of those settings, the need for more new technologies and more advanced solutions became abundantly clear.

In the span of my career, I’ve discovered that the best solutions usually start with the voice of the customer. With Innova, I’m able to facilitate that important dialogue to drive new innovations. What’s clear from those explorations, is that there’s a significant need for a better senior care therapy EHR system. At Innova Health it’s been tremendously rewarding to see that need answered with a solution that will ultimately help therapists “spend more time being therapists.”

Away from my professional life, I enjoy traveling, with a special affinity for the world’s most active volcanic areas. Despite my efforts to refocus my reading habits, I still spend far too much time understanding the latest Medicare changes and regulatory updates – a symptom of this industry I just haven’t been able to shake.

About Us

Vice President of Marketing

I’ve had the opportunity to work in a wide spectrum of Executive and C-suite level, Marketing, Product Development, Operational rand Consulting roles over the years. From bootstrapped start-ups to publicly traded corporate behemoths, my focus has always been the same… to build measurable growth and value through product innovation, purposeful branding and data-driven marketing.

The first fifteen years of my career were spent in Management and Executive Management positions with the largest multinational ad agencies in the world, growing major brands like Toyota, Pepsi-Starbucks, Hyundai and Volvo. As Sr. VP Client Services on the Hyundai account, I led the efforts behind one of the most successful brand transformations in history, doubling sales over a two-year period. With Volvo’s agency, I was VP, North American Director leading advertising efforts that expanded the brand’s appeal beyond “safety,” to capture significant market share gains. As a consultant with Pepsi-Starbucks, I was with the multi-disciplinary team that introduced “convenience coffee” to the world, with the bottled “Frappuccino” line.

After many years, and a few too many “corporate” layers, I decided to follow a more entrepreneurial path. Shortly thereafter, I became founding partner with Uromedica, the first bladder management program in long-term-care using advanced diagnostics and evidence-based treatment. That company was eventually absorbed by ACP, where I was one of five C-suite members who grew the company from a hand full of clients to nearly 7000 skilled nursing facilities nationwide, where I oversaw marketing, product development and sales training. Equally important, the company’s technology, clinical programs, and therapist education favorably impacted quality of life for millions, while enabling our SNF partners to build a stronger clinical practice.

In my new role at Innova Health, I’m excited by the stirrings of a similar opportunity – to create a progressive organization, where disruptive technology and an inspired culture ultimately leads to superior patient outcomes and stronger operational results.

On the home front, I’ve been married for over thirty years to my best friend and partner Linda, with two great kids… who aren’t really kids anymore. Inspired by great books, I regularly toggle between fiction and non-fiction following new interests and inspirations. I’m also passionate about the outdoors and adventure sports of all kinds, with skiing, surfing and mountain biking being the “flow-state” activities I enjoy most.